National Accounts Trade Marketing Manager

Please be advised that this opportunity is classified as a closed project. Should you be interested to review our current opportunities, please click here. Unless you intent to apply to a particular posting, please let us have your CV for future projects.

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Posted: Wed, July 19, 2006

We are in the hunt for a dynamic and talented NATIONAL ACCOUNTS TRADE MARKETING MANAGER on behalf of our client, an FMCG sector leading player, activating within the beverages producing industry.
Our client has made his presence well known on the Romanian market throughout a powerful brand with grate tradition, which, over the decades, has won a top position in its market segment.
This is a challenging and rewarding opportunity to contribute to the development of one of the most successful Romanian brands.
If you are eager on obtaining performance backed up by a resourceful, professional and creative working environment, we would be glad to meet you.

Job Description

You will be managing activities like promotion, communication and public relations implied by the direct relation developed with the National Accounts
You will be charge of managing the relation with the ATL and BTL agencies
You will elaborate briefs for the ATL/BTL agencies
You will give approval for the layouts, concepts, slogans after forwarding the specifications to the agency
You will coordinate all the regional activities concerning promotion and communication in the National Accounts Channel, monitoring the process at the national level
You will follow up the activity of the merchandising agencies offering solutions and improving the procedures
You will evaluate the final reports regarding regional promotion (material stock; feed-back, the relation with the BTL agencies, quality and quantity reports)
You will the necessary measures for improving the procedures and for increasing the level of efficiency

Requirements

We are expecting candidates with strong working experience in trade marketing or brand marketing (BTL) on a managerial position. Experience in working with National Key Accounts clients is preferred but does not represent a must.

We are seeking for an innovative, result orientated person who likes to take initiative. In the same time, a potential candidate should have strong communication skills and flexible thinking. A suitable profile would include strong leadership skills and pro active attitude! Owner of driving licence is required!

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